Holiday home De Haan by the sea

Relax in natural surroundings

Holiday home De Haan by the sea
Sector: Travel Sector Sector: Project development Web development Content creation Social media marketing Advertising Branding Server management Digital advice Marketing strategy

Het resultaat

100% fully booked summer
200 new Facebook followers

A perfect mix of beautiful nature, a cosy neighbourhood, and a warm comfortable holiday home.

Holiday home De Haan by the sea offers you the ideal combination of a cosy and comfortable holiday home.

Do you like hiking, cycling, sightseeing or just relaxing? Then this holiday home is the perfect destination for an unforgettable holiday.

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The challenge

Holiday home De Haan aan zee was not yet active online, missing out on a large proportion of potential guests.
A clever and powerful online system (with booking option) was therefore an absolute must!

  • No online presence (including on social media)
  • Potential guests were missed out
  • A digital strategy was still missing

Project info

Customer

Holiday home De Haan by the sea


Sector

Travel sector, Property development


Services

Web development, Content creation, Social media marketing, Advertising, Branding, Server management, Digital consultancy, Marketing strategy


Het resultaat

100% fully booked summer
200 new Facebook followers

Our solution

A new brand identity

We were allowed to develop a new brand identity for holiday home De Haan aan zee, together with the matching logo and a user-friendly website.

We started by designing a new logo that reflects the essence of De Haan by the sea. The logo combines elements of the sea and the beach with a modern yet timeless look. We chose colours that emphasise the natural surroundings and peaceful ambience of the cottage.

With the new brand identity and accompanying website, we want to position Holiday home De Haan aan zee as the ideal destination for a relaxing holiday on the Belgian coast.

A brand new website with booking process

The fresh and modern look of the brand identity perfectly complements the beautiful surroundings of De Haan by the sea. On the new website, visitors can easily find all the information they need, such as availability, prices and facilities. There is also room for attractive photos and facilities, giving potential guests an immediate good impression of holiday home De Haan aan zee.

To the booking process of hiring to facilitate, we built a rental module, allowing guests to easily book their stay themselves. All the landlord has to do is accept, decline or adapt them.

Social media marketing and advertising towards target audiences

To the brand awareness of Holiday home De Haan aan Zee, we started advertising on Facebook. In just three weeks and on a low budget, the Facebook page of 0 to +170 followers.

This provided a good foundation for our further digital marketing campaigns and instilled confidence among visitors to the Facebook page. Based on the data obtained, we developed some buyer personas, which helped us to advertise in the most targeted way possible.

Today, Holiday home De Haan aan Zee can count on a quasi fully booked summer with a ROI of 250% and look back on a successful collaboration!

  • A handsome online system with online booking features
  • Generating brand awareness
  • Lead generation through active marketing campaigns

Preview the website of Holiday home De Haan by the sea

Screenshot - Vakantiehuisje De Haan aan zee

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